Website Tip #15

Synonyms are an unfortunately overlooked concept in SEO search terms. Like we discussed in Website Tip #14, the “Long Tail” of search terms often holds some hidden gems for your traffic!

Make sure you’re adding high level, popular search terms to your site – but don’t pass up some of the more popular mid-level synonyms of your most popular terms. Sprinkling mid-level search terms and synonyms throughout the site can really boost your pool of potential site views!