When customers search for your goods and services online, does your business appear in the search results?
At CME, our web sites have always been custom tailored to work well in Google searches, attracting their fair share of “organic” search traffic without the need to pay for online ads.
Today, the search engine game is changing. Paid advertisements are taking up more and more space on the first page of Google search results, often with 1-3 ads at the very top of the page. Next in line, the Google map takes up more space, and after that search preference is given to service Directories like Yellow Pages, Angie’s List, Home Advisor, and more. Less and less space is available on the Google search page for your website listing.
What can you do when ads, maps, and directories are “stealing the spotlight” from organic search results?
Unfortunately, there is no magic way around the new Google page configuration.
At CME Websites, our expertise encompasses all of these areas, from organic search optimization to managing paid advertising campaigns. We can advise you on what single strategy or combination of approaches might work best for your business.
If this sounds confusing, don’t worry. This is the world we work in every day. It’s why we’re ready to help your business succeed online. Contact CME today to learn more about how we can put together an online marketing strategy for you.